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AI Helps, But Fundamentals WIN In Strong Product Development w/ Michael Cieri – Episode 174
Michael Cieri (EVP of Software at BILL) explains how BILL is scaling AI across financial workflows by moving from decentralized experimentation to a centralized AI platform for consistent, multi-product outcomes. He shares lessons from Square on pricing changes and...
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Top 5 Rules of Custom Software Development in 2025
In 2025, custom software development continues to be a driving force for businesses aiming to innovate, optimize operations, and stay competitive in an evolving digital landscape. As technology advances and consumer expectations rise, companies must adopt best...
Sonatafy Launches The Software Leaders Uncensored Podcast — Where Real Tech Conversations Happen
Key Takeaways: Unfiltered Conversations: Get real-world stories from seasoned tech leaders—no scripts, no fluff, just actionable insights. Hosted by a Proven Operator: With decades of entrepreneurial and technical leadership under his belt, Steve Taplin brings...
Building a High-Performing Remote Software Development Team
Remote work is no longer a perk or an experiment—it’s the new normal. For software development teams, this shift has unlocked exciting possibilities: access to a global talent pool, increased productivity, and better work-life balance. But it’s not as simple as hiring...
Speed vs. Quality in Software Hiring — Can You Have Both?
When a product deadline is looming or a key developer just gave notice, the pressure is on. As a tech leader, you’re asked to hire fast—but also hire right. It’s the ultimate balancing act. Move too quickly, and you risk bringing on someone who’s not a great fit. Move...
The Right Culture Fit: Why It Matters in Remote Developer Staffing
Remote work has unlocked a world of possibilities for software development teams. Companies are no longer limited to hiring within a commutable radius. Now, you can tap into top-tier talent across time zones, countries, and continents. But while expanding the talent...
Feeling Stuck In A Leadership Rut?
Feeling stuck in a leadership rut happens more often than you might think. It is much like when you hike through the same group of trees every day—you eventually forget you are in the forest. In...
CEO Steve Taplin Featured in Major Article on Advance Auto Parts’ Strategic Tech Move
In a recent Digital Commerce 360 article discussing Advance Auto Parts, Steve Taplin — CEO of Sonatafy Technology — provided pivotal expert insights on how the automotive retailer could boost its...
Upskilling Your Workforce for AI and Emerging Tech
As emerging technologies and artificial intelligence (AI) transform industries to stay competitive, businesses need to adjust. Investing in upskilling your employees is one of the best ways to...
Benefits of Building a Custom AI Companion for Your Company
Imagine having a strategist, assistant, and problem solver on call around the clock suited to your company's requirements. That's what a personalized AI companion can offer. Let me outline the...
The Future of Hiring Software Engineers: Strategies for a Changing Market
Hiring software engineers has never been easy, but in today’s market, it’s a whole new challenge. Between the rise of remote work, ongoing talent shortages, shifting candidate expectations, and...
Computer Science: Is A Degree Still Worth It?
With AI at the forefront of technology, it is essential to recognize its role in every aspect of our daily operations, from maintaining contact with our customers to leveraging our marketing and...
Why Technology Leaders Choose Sonatafy
Clients choose Sonatafy because we bring structure and accountability to complex software environments. Our Fractional CTOs are practitioners who understand how to balance architecture, delivery, people, and business constraints.
You gain direct access to senior leadership, practical guidance grounded in real delivery experience, and a partner focused on outcomes, not billable hours.