A crisis can be challenging enough for executives to manage without having to deal with the additional burden of responding to other unfolding emergencies. One such scenario would be the need to...
Let’s face it—when you’re a CTO, your time is precious. You’re juggling tech roadmaps, team management, product deadlines, and probably a few surprise fires every week. So, when it’s time to...
In 2025, custom software development continues to be a driving force for businesses aiming to innovate, optimize operations, and stay competitive in an evolving digital landscape. As technology...
Key Takeaways: Unfiltered Conversations: Get real-world stories from seasoned tech leaders—no scripts, no fluff, just actionable insights. Hosted by a Proven Operator: With decades of...
Remote work is no longer a perk or an experiment—it’s the new normal. For software development teams, this shift has unlocked exciting possibilities: access to a global talent pool, increased...
When a product deadline is looming or a key developer just gave notice, the pressure is on. As a tech leader, you’re asked to hire fast—but also hire right. It’s the ultimate balancing act. Move...
Remote work has unlocked a world of possibilities for software development teams. Companies are no longer limited to hiring within a commutable radius. Now, you can tap into top-tier talent...
From creativity to emotional intelligence, human skills are the real power-up for AI-enhanced customer experience. The Gist Empathy, creativity and adaptability matter more than ever. As AI...
Let’s be honest: hiring developers isn’t what it used to be. It’s faster, more data-driven, and increasingly influenced by artificial intelligence. But as much as we lean on automation to...
If hiring top-tier software engineers feels like an uphill battle these days, you’re not imagining it. Roles stay open for weeks (sometimes months), interviews drag on, and when you finally find...
Nowadays, speed and communication are everything. Whether you're running daily standups, debugging in real-time, or iterating on a product sprint, timing matters. That’s why more U.S.-based...
Entrepreneurship is often glamorized, but the truth is far grittier. Throughout my career, I’ve launched 30 businesses. Twenty of them failed. Ten found success. In baseball, a .333 batting...
Recruiting software developers is tough. Ask any CTO, engineering manager, or talent lead, and they’ll likely have stories of delayed projects, costly hiring mistakes, or devs who looked great on...
In the world of software development, hiring talent is only half the battle. Sure, you can fill roles quickly. You can find smart engineers. But what happens after the hire? That’s where the real...
Scaling a software development team can feel like walking a tightrope. You need to move fast, maintain quality, and somehow stay within budget—without burning out your internal team or...
The shift to remote work has changed the way companies approach hiring, especially in software development. With access to a global talent pool, businesses can now find top-tier developers beyond...
As a CTO, you’re constantly balancing priorities—scaling your tech team, meeting project deadlines, staying within budget, and ensuring your developers are skilled enough to tackle complex...
Artificial intelligence is rapidly becoming integral to business strategy, yet many companies are struggling to find the talent needed to harness its potential. In his Forbes article “Facing An...
CEOs navigate exciting daily challenges, making pivotal decisions that shape a company's future! Whether expanding into new markets or allocating resources, each choice is crucial. Traditionally,...
Businesses must make difficult decisions on how to create and grow their software development teams in the fast-paced IT industry of today. Selecting the appropriate employment model—nearshore,...
Feeling stuck in a leadership rut happens more often than you might think. It is much like when you hike through the same group of trees every day—you eventually forget you are in the forest. In...
In a recent Digital Commerce 360 article discussing Advance Auto Parts, Steve Taplin — CEO of Sonatafy Technology — provided pivotal expert insights on how the automotive retailer could boost its...
As emerging technologies and artificial intelligence (AI) transform industries to stay competitive, businesses need to adjust. Investing in upskilling your employees is one of the best ways to...
Imagine having a strategist, assistant, and problem solver on call around the clock suited to your company's requirements. That's what a personalized AI companion can offer. Let me outline the...
With AI at the forefront of technology, it is essential to recognize its role in every aspect of our daily operations, from maintaining contact with our customers to leveraging our marketing and...
Infrastructure as Code (IaC) has become a critical practice for managing and provisioning cloud resources efficiently. For full stack applications, which involve both frontend and backend...
In a recent article on the Forbes Technology Council, Steve Taplin, CEO of Sonatafy Technology, along with other tech experts, shared insights on how developers can harness the power of...
How One Pivotal Decision Redefined Leadership at Sonatafy Technology In a recent feature on Medium’s Authority Magazine, our CEO and Co-Founder, Steve Taplin, shared an inspiring journey of...
Celebrating Leadership and Vision At Sonatafy Technology, we’re proud to announce that our CEO, Steve Taplin, was recently featured in the articleThe 3 Best Business Books of All Time. In this...
Next.js has revolutionized how we build React applications, offering server-side rendering, static site generation, and a seamless developer experience. However, deploying Next.js applications,...
